Buy One Get One Tree is now extended until midnight British time on Thursday 5 December. With every t-shirt we will be planting a tree in collaboration with Tree-Nation in order to combat Black Friday.
Why we’re planting trees and not doing massive discounts.
Of the 1 billion items of clothing made each year, almost 40% of all production is never utilised. It means a dump truck of textiles waste goes straight to landfill, every second. And when you think about it, climate change is because of stuff like this. CO2 pollution occurs as part of the process of making things. Instead of making more things and hoping for change, we exist to change the way things are made.